Nexo rebrands and evolves into a premier wealth platform for digital assets.
Understanding the modern investor.
We’ve recognized the growing demand for a platform that speaks to the ambitions of independent, forward-thinking investors who seek to build generational wealth on their own terms through digital assets.
Over the past 20 months, we’ve undertaken extensive research into the behaviors and preferences of over 5,000 active users across 120 jurisdictions. 67.9% favor long-term (3+ year) investment strategies, signaling demand for solutions that support sustained growth. 73% of global crypto transactions come from high-income individuals earning over $75,000 per year, solidifying a discerning class of investors seeking to expand their wealth through digital assets.
These investors recognize digital assets as a transformative force that's reshaping traditional finance, opening opportunities for wealth creation beyond conventional investment boundaries.
Evolution is the only constant.
Our new logo is at the heart of this transformation, a powerful symbol of Nexo’s evolution. It encapsulates two key ideas—the driving forces behind our success:
The upward-flowing spiral embodies human resilience and adaptability, encoded in our very DNA, while the sharp diagonals represent exponential growth and the boundless opportunities in digital assets.
Visual identity built for the future.
As digital assets take center stage in the world of finance, Nexo’s new visual identity reflects both our growth and commitment to innovation.
The Nexo experience across every touchpoint.
Our rebranding touches every aspect of the Nexo experience, delivering a seamless, intuitive interface while reflecting the sophistication and flexibility that our clients expect. We’ve updated our color palette, introduced new, more sophisticated backgrounds and illustrations, and unified our iconography and imagery to reflect our experience principles of adding value, inspiring confidence, and bringing clarity.
Visual identity built for the future.
Nexo.com has been rebuilt from the ground up with a new clean, intuitive design and layout that ensures quick access to essential information and resources.
Comprehensive product suite for the modern investor.
While our brand evolves, our comprehensive product suite remains the cornerstone of the Nexo experience. We continuously offer you powerful tools to grow, manage, and spend your wealth. You can rely on our 24/7 Client Care team and find the most convenient way to:
Manage your assets
Tax-efficient crypto-backed Credit lines, 1500 market pairs, futures, and advanced analytics for diverse strategies.
Grow your savings
High yields with buy low and sell high strategies, customizable, flexible, and fixed-term yield generation with a user-friendly interface, accessible 24/7 across all devices.
Spend anywhere
Seamless spending options, ensuring access to funds via the unique dual credit and debit Nexo Card.
As we expand globally, focusing on compliance and long-term wealth growth, we'll be gradually releasing exciting updates to our product suite
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