Nexo becomes the official digital asset partner of the Audi Revolut F1 Team

We are entering Formula 1 at the peak of performance. The pinnacle is the starting line.

Nexo has joined the Audi Revolut F1 Team in its inaugural season as the official digital asset partner. After scaling an $11 billion global powerhouse, we are putting Nexo’s next-generation digital wealth tools on a next-generation global stage. This partnership is the convergence of two industries defined by precision, speed, and technical evolution.

From quattro to crypto

Audi and Nexo have signed a four-year strategic partnership, starting with the 2026 F1 season. This relationship is built on shared values and a common strategy: putting elite tools in the hands of a global audience.

Wealth is going digital fast. With hundreds of millions of people drawn to the portability and liquidity of digital assets, the financial landscape is shifting. In parallel, Formula 1 has become one of the world’s most influential premium sports platforms, reaching 827 million fans.

"Together, these two movements reflect how modern audiences engage with performance, technology, and wealth. With F1’s rapid expansion in the Americas and Asia, this partnership captures the highest growth corridors for digital assets."

Strategic pillars: engineering digital wealth

As the team’s Official Digital Asset Partner, Nexo will focus on bringing meaningful digital asset utility to Formula 1’s global fanbase and Nexo’s premium clientele through four core capabilities:

On-demand liquidity: Showcasing Nexo’s signature digital asset-backed borrowing solutions, mirroring the speed and agility required on the pit wall.
Precision execution: Leveraging Nexo’s advanced exchange and trading infrastructure to highlight the importance of data-driven decisions in both the markets and the cockpit.
Security by design: A shared commitment to "safety first" aligns Audi’s legendary engineering standards with Nexo’s institutional-grade custody and rigorous protection protocols.

Sustainable participation: Engaging the global audience through yield and reward programs that reflect the long-term technical development of a Formula 1 team, focusing on measured, compounding growth.

Next generation, grounded in legacy

The partnership comes in a defining moment for the team and the sport: the launch of Audi’s F1 project and the start of Formula 1’s 2026 technical reset, focused on a new generation of power units and efficiency-driven innovation.

The team’s 2026 driver pairing reflects the partnership’s values: a future built on solid foundations. Gabriel Bortoleto represents the young, elite talent entering Formula 1, while Nico Hülkenberg, with 250+ Grand Prix races, brings continuity and proven experience to a foundational multi-year program.

What fans and clients can expect

Over the course of the partnership, Nexo will activate globally through premium experiences and digital-first engagement. "Money-can’t-buy" moments designed to bring fans closer to the Audi Revolut F1 Team include:

Exclusive access to the F1 paddock and team hospitality.
Co-created educational content on digital finance and engineering.
Next-gen immersive brand experiences at Grand Prix locations worldwide.

Explore our partnerships

Nexo is committed to global premium sport and is a proud multi-year crypto partner of the Australian Open, the Nexo Dallas Open, and the DP World Tour.

Read more about our strategic partnership with the Audi F1 project here and our elite sports collaborations here.