Pepe is an Ethereum-based cryptocurrency launched in 2023 by anonymous creators. Inspired by the popular internet meme “Pepe the Frog”, this ERC-20 token aims to emulate the success of previous internet culture-inspired cryptocurrencies such as Dogecoin and Shiba Inu.
While PEPE doesn’t offer any intrinsic value or specific utility, it has gained a dedicated following due to its appeal as a fun and entertaining asset based on internet culture. Future plans for development mainly include goals like increasing presence on social media platforms.
While lighthearted in nature, PEPE’s market activity has seen significant rises in the past, reaching over $1 billion in market capitalization shortly after being launched. This peak underlines the power internet culture can hold in the cryptocurrency space. Investors should however exercise a degree of caution regarding the so-called “meme coin” category of digital assets like PEPE, which can be highly volatile and speculative.
Overall, PEPE is a good case study on meme culture’s influence in the cryptocurrency market. Despite lacking notable utility, its rapid rise shows the big impact a dedicated community and a degree of internet hype can have over the performance of a digital asset.
PEPE is a meme-inspired digital asset leveraging Ethereum blockchain technology. Named after the iconic internet character Pepe the Frog, The digital asset has gained attention for its innovative blend of internet culture and blockchain technology. Its market value is largely driven by community sentiment and social media buzz.
How many PEPE coins are there?
As of November 29, 2025, Pepe has a circulating supply of approximately 420,690,000,000,000 tokens, which is also its maximum supply.
How to buy PEPE with a card?
You can buy PEPE directly with a credit or debit card, as well as cards connected to your Apple Pay or Google Pay.
To learn more about how to buy PEPE via card, visit our dedicated Help Center article.
How to buy PEPE with a bank transfer?
You can top up funds from your local bank via a bank transfer. EUR and GBP transfers arrive quickly, while USD wires generally take up to 2 business days to be reflected in your account.
Once your funds arrive, simply go to the Exchange tab inside the Nexo app and swap them for the amount of PEPE you want.
To learn more about bank transfers, please check out our Help Center article.
When did PEPE reach its all-time high?
As of November 29, 2025, PEPE reached its all-time high of $0 on December 9, 2024.
How does Nexo take care of my PEPE?
We use multiple custodians including Ledger Vault, Fireblocks, and others, to diversify our custodial infrastructure. Along with that we offer:
Strong 256-bit encryption and fraud monitoring mechanisms, ensuring the integrity of your funds.
ISO/IEC 27001:2013 accredited information management systems.
24/7 Client Care team providing personalized service that goes beyond the standard.